It’s Barbie’s world, and we’re all just living in it! Ever since the Barbie movie trailer was released, fans of the doll have been waiting with bated breath and, more importantly, been obsessed with the fashion rocked by Margot Robbie. The costumes and the sets are a riot of colors, oozing the fun spirit and joy that Barbie has always spread all around the world. Ken — played by Ryan Gosling — is shown to be flaunting the most fun prints and bright hues as well. Frankly, one cannot think of anything more appropriate than Barbiecore fashion to take sartorial inspiration from this summer.
Cute crop tops and skirt sets, mini dresses, and retro-inspired looks make a part of this dreamy movie, while the ‘Kens’ are seen sporting some fabulous shirts and printed jackets and shorts. And, of course, pink is seen as the main color choice for almost every scene, marvelously mixed with pastels and bold, neon hues. For Barbie, her fearless fashion is definitely one for the books!
The Barbiecore aesthetic is all about silhouettes that range from mini dresses to fit-and-flares, including details like sparkles and feathers. Block heels, platform pumps, and fluorescent accessories make for fabulous additions to the look. It sends a message of having fun with fashion and colors, embodying liveliness and playful energy.

Designer brands that have nailed Barbiecore fashion in the past are Moschino and Balmain, presenting collections that were directly inspired by the doll. And now, if you’re feeling inspired too and want to amp up your wardrobe, you could take some styling cues from Barbie. To join this incredibly fun 2023 summer trend, browse through some of our favorite picks we’ve enlisted below.
Go Pink all the Way!
To encapsulate the true essence of the Barbiecore aesthetic, pink is a must. And what better than an all-pink look à la Kate Middleton? You can even play with different shades of the feminine hue, such as bubblegum, fuchsia, and hot pink.
Dior Pink Silk Belted Coat Dress
CH Carolina Herrera Pink Silk Sleeveless Top
Balenciaga Pink Printed Silk Pleated Midi Dress
Zadig and Voltaire Deluxe Rose Victor Star Jacket
Valentino Neon Pink Wool Pleated Shorts
Fendi Neon Pink Striped Knit Jumper
Love Moschino Pink Crepe Midi Dress
Manolo Blahnik Pink Satin Hangisi Pumps

Embrace Neons and the Retro Vibe
For those of you who sprint far away from pink, don’t worry! You can still be a part of “Barbie Land” through vibrant fluorescent hues. After all, pink is only one part of the aesthetic. The other part is channeling the retro style as seen from the 1980s to the early 2000s, so think frills, flared hems, bows, stripes, checks, and eye-catching colors.
Self-Portrait Cotton Stripe Shirting Tie Detail Top
Christian Louboutin Neon Orange Iriza Pumps
Gucci Purple Crepe Straight Leg Trousers
Giambattista Valli Neon Green Tank Top
Dolce & Gabbana Yellow Silk Satin Mini Dress
Whatever your style is, we’re sure that after shopping at The Luxury Closet, your Barbie summer will be activated, and you’ll be able to rock the Barbiecore fashion trend like no one else!